Max Read, editor-in-chief at Gawker,
highlighted Gamergate as the single most devastating enemy Gawker faced in an interview with
New York Magazine:
According to Read, it all started when Sam Biddle got away with his pro-bullying comments, which in turn led to the infamous boycott that helped crush the company's income by driving away advertisers:
Basically, Biddle's idiocy began a wave that paved the way for the Internet Autism Machine to hammer the bullet points. And then the damage started to accrue:
Once again you have a clear attempt at damage control here, more so being the obfuscation of the economic impact and implications than anything else. We already know from Gawker's own in-office communique that GG had done
millions of dollars to the besieged cancer of the internet within a few months, and Gawker had difficulty getting advertisers to stay within the span of 2 months of the boycott firing full swing.
It's very interesting to note, however, that Read places the blame
squarely on Gamergate for this - not say, its ignoring a court order to take down a sex tape, nor pissing off enough people to guarantee that a class-action suit happened, financed by its enemies.
To hear Read tell it,
Gamergate alone was responsible for Gawker's demise:
And there you have it: According to Gawker's
own employees, Gamergate killed the company.
Model internet Samaritans, all of you. Semper Fidelis, you bastards.